Westminster University’s Creative Enterprise Centre has been supporting student creative entrepreneurs since its launch last year. We’ve been pleased to partner with Westminster’s CEC on a number of occasions, providing courses, workshops and support to their community of budding student creative entrepreneurs.
We’re delighted to share that this year, for the very first time, Westminster’s CEC is giving its student creative entrepreneurs the opportunity to host their own Christmas pop up shop, WESTMINSTER POP UP, which will be opening in December in London’s Marylebone.
Students were selected to take part after a rigorous application process in which they had to confidently convey their brand values, market positioning, value propositions and demonstrate a deep understanding of their target customers. Students were also required to submit images of the products or collections they wished to showcase and retail, along with proposed price listings. The successful students were those that communicated a commitment to developing their brands and entrepreneurial attributes.
To prepare for the pop up, students were invited to participate in a series of workshops and 1-to-1 sessions with business experts. Creative Entrepreneurs hosted a session based on our experience of hosting our very own pop up shop last year.
The final pop up shop brings together the work of eight Westminster students, who will be selling a variety of creative gifts including photography and illustration prints, silk scarves, swimwear, ladies fashion and more! It presents a brilliant experiential learning opportunity for students to have a taste of retail and merchandising first hand.
Mekala Fuller, Fashion Design graduate is excited to be taking part, “As a recent graduate establishing my own fashion brand, breaking into the industry is really daunting and having the University’s support is invaluable. The Westminster Pop Up is an exciting opportunity to showcase and sell my brand, in a beautiful location alongside fellow young artists and designers.”
Sarah Elliott, who is currently studying Illustration and Visual Communication says “The Westminster Pop Up Shop is an amazing opportunity for me to share and promote my brand to a more sophisticated audience, as well as learn the process behind creating an event such as this one. Without the funding and workshops provided, I wouldn't have been able to take part in such an experience, for which I am very grateful.”
‘Westminster POP UP’ is at 67a York Street, Marylebone, London W1H 1QB.
From 9-15th December 2018.
Sun 9th Dec 1pm-5pm
Mon 10th Dec 9am-4pm
Tues 11th Dec 9am -4pm
Weds 12th – Fri 14th Dec 9am-8pm
Sat 15th Dec 9am-6pm