• Business Development

    Books Mean Business

    Melissa Addey

    The British Library

    July 12, 2018
    10:00 - 13:00
  • Books Mean Business
    96 Euston Road, London, NW1 2DB

    Why write a book? If you’re a business, writing a book can help you with: getting your brand better known, engaging with your customers to turn them into your fans and having something to share on social and traditional media. As a consultant or professional mentor, having a book to your name will help you be seen as an expert and make more clients want to work with you. In this workshop we’ll go through more detail about why writing a book makes good business sense, cover the main elements to include in a successful book and get you started on your own book. You’ll take away an action plan, lots of useful ideas and contacts to help your book be a success, from formatting ebooks, paperbacks and audiobooks, through to using your book as a promotional tool for your business.

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